Reflective Response to a Refresher Guide to the Social Networks That Matter Most
By Toochikwu Udeinya

Though social media is not a new idea to me, I consider myself a low-entry social media expert however, after reading this appendix, I have incorporated a few nuggets to my tool box. As mentioned in the appendix, Facebook is currently the elephant of social media with more than a billion monthly users, 680 million mobile users (Facebook Statistics, 2014); with this much potential one cannot ignore the opportunity in utilizing Facebook as marketing tool. Everyone uses social media differently and I agree that each platform is uniquely useful in its own right. One thing that the appendix did not touch on is the synergy in utilizing all the four main pegs of social media together (Facebook, Twitter, Instagram, and YouTube). All four social media tools could be linked together in some way form or fashion that will draw customers to each sight without the need to force the process. For example, Instagram alone utilizes picture sharing that ask the user before each post if they want to also share their photos on Facebook, Twitter, Tumblr, Foursquare, and Flickr.

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